# Sell more. Deliver better. Without adding headcount. > Kelp is the artificial intelligence for agencies, consultancies and professional services. Sell more, deliver faster and grow your accounts. Rolled out with you, in weeks. *Source: · Kelp Labs, Madrid.* Kelp is the AI that joins your firm: it learns your judgement, remembers everything that happens and delivers work around the clock. For agencies, consultancies and professional services. [Tailored demo →](mailto:hola@kelp.work?subject=Kelp%20demo) [See how it works](https://kelp.work/en/#ciclo) ## Kelp works across your firm's whole cycle. [See more →](https://kelp.work/en/client-acquisition) [See more →](https://kelp.work/en/sales) [See more →](https://kelp.work/en/project-delivery) [See more →](https://kelp.work/en/operations) [See more →](https://kelp.work/en/account-management) 01Reactivates your dormant contacts 02Answers and qualifies every lead 03Follows up until the meeting is booked 04You just turn up to the meeting 01Writes the proposal from what you have already won 02Sizes up the opportunity and tells you how to win it 03Fills in the CRM without anyone typing 04Follows up every opportunity until it's a yes 01Does the work: analysis, content, presentations 02Keeps on top of deadlines, tasks and slippage 03Adjusts the plan before it eats into the margin 04Sends progress updates to the client for you 01Takes requests from anyone on the team 02Does the recurring work without being asked 03Uses the right tool for each job 04Leaves it ready for you to sign or send 01Monitors the health of every account 02Spots the one going cold, and why 03Prepares the renewal and the meeting 04Brings you the chance to expand ## A copilot helps you when you ask it. Kelp gets to work. **An ordinary day, from 7:00 to 7:00** What each one does without being asked 7:00 Your working dayWhile you sleep A copilot You ask, it answersYou ask, it answersYou ask, it answers **0** answers Kelp Brings you up to dateWrites a proposalSends 3 follow-upsFlags a slippageUpdates the CRMSends the minutesClient reportResearches a leadPrepares a renewalReviews a contract **0** deliverables 7:0010:0013:0016:0019:0021:001:004:00 **A new hire, not a tool** Takes on real work, start to finish. **Memory of everything** Every meeting, every email, every decision. **Understands your firm** Clients, methods and the firm's judgement. **Proactive** Flags, proposes and works overnight. **Knowledge stays** It doesn't leave when someone leaves. **The same context for everyone** One version of the truth, not a chat per person. **Enterprise-ready** ENS, ISO 27001, 27701 and 42001. **No per-seat licences** One fee for the whole firm. ## Works with your whole team. Not with each person separately. Kelp is in your channels and in your task manager. Everyone gives it work and everyone sees what it does. **Team tasks** Arteaga project To doIn progressDone **Progress report** Not startedWorkingDone **Committee minutes** **Proposal for Meridiana** Kelp's draft **Migration plan** **Client kickoff** **proyecto-arteaga** 4 members **Marta** @Kelp can you take the progress report? **Kelp** On it. Ready before 13:00. **Kelp** @Jorge I've left you a draft in your proposal task. **Jorge** Great, I'll review it now. **Ana** @Kelp who is leading the data migration? **Kelp** Their team. You agreed it with Marta in Tuesday's meeting. **Anyone can give it work** In the team channel or in your task manager. **Helps with everyone's tasks** Does its own and leaves drafts ready in yours. **What one person knows, the team knows** You all work from the same context, not each in your own chat. ## It delivers the output of a team. And keeps going when you stop. 7:38 **Kelp** online ## 25 years of professional services, distilled into Kelp. You start with a system that already knows your business, not a generic AI starting from zero. Companies the team building Kelp has worked for **An advantage built in.** Use it, adapt it or ignore it: it's yours from day one. **Methodologies** How to qualify an opportunity, how to estimate and plan a project, how to deliver and close it. **Playbooks** Ready-to-use plays: answer a tender, reactivate a dormant account, prepare a renewal. **Workers** Agents already set up to prepare meetings, watch the market and follow up on proposals. **Templates** Proposals, progress reports and minutes that already work, ready to carry your brand, your style and your prices. **Metrics** Profitability per project, pipeline health and the team's real workload, measured from day one. **Skills** Writing with judgement, pricing, reading a tender document. Refined with what was learned on hundreds of real projects. ## What Kelp is made of. Clients**128** Projects**42** Decisions**311** Judgement**57** **Memory** It's what Kelp knows.[Memory →](https://kelp.work/en/memory) WorkingDone **Proposals** New proposalProposal ready WorkingDone **Follow-up** 3 emails3 emails sent WorkingDone **Research** A new leadLead report **Expert Workers** It's who does the work.[Expert Workers →](https://kelp.work/en/expert-workers) Won proposal Firm rate card Your template StudioDraftReady Sales transformation proposal **How we'll do it** **Fees** **Format and style** **Studio** It's where the work takes shape.[Studio →](https://kelp.work/en/studio) Microsoft Teams How's the project going?Week 6 of 8. A two-day slippage, already with a plan. WhatsApp How's the project going?Week 6 of 8. A two-day slippage, already with a plan. Slack How's the project going?Week 6 of 8. A two-day slippage, already with a plan. Google Chat How's the project going?Week 6 of 8. A two-day slippage, already with a plan. **Chat** It's where you already talk.[Chat →](https://kelp.work/en/chat) ## Connects to what you already use. And learns from everything that happens. No briefing it or dragging files in: Kelp is connected where things already happen, with no migrations. [Connections →](https://kelp.work/en/connections) **Replaces nothing** Works on top of your email, CRM, documents and ERP. **Watches the market for you** Client and competitor moves, filtered and with what to do next. **What it doesn't know, it asks** A short question, to the person who has the answer, at the right moment. ## AI you can trust. With Enterprise-grade security. Certified to pass IT, Security and Legal review. Your data, isolated and in the European Union. [See Kelp's security →](https://kelp.work/en/security) Kelpanswer Meridiana decides on the 12th1 and its budget is between 450 and 500K2. Its CFO succession is under way3. **Email from Iriarte** 3 Jun · 9:14 “…we'll take the final decision at the committee on the 12th…» **Meeting with Meridiana** 12 May · minute 18 “…we're thinking of a range of 450 to 500…» **Voice note from Marta** today · 0:38 “…careful, their CFO is leaving at the end of the year…” **Every answer, with its source** Right back to the minutes, the email or the original document. Kelp's autonomy MinutesProposesCo-createsExecutes Follow-upsProposesCo-createsExecutes ProposalsProposesCo-createsExecutes InvoicesProposesCo-createsExecutes **You decide how far it goes** We set it up with you, by type of work. Kelp ?You Client **Nothing goes out without your sign-off** And if it doesn't know something, it doesn't make it up: it says so. The international standard for information security. The basis for keeping your data safe. The international standard for privacy. Personal data, handled properly. Responsible management of AI systems. Very few companies in Spain hold it. Spain's National Security Framework. Public-sector rigour for your data. The European AI regulation. Compliance is not optional: we are ahead of it. The European data protection regulation. Your clients and their data, protected. Spain's data protection law, Organic Law 3/2018 (LOPDGDD), which implements the GDPR. Data Protection Officer appointed and notified to the Spanish Data Protection Agency (AEPD). Data processing agreement (Art. 28 GDPR), signed before a single piece of data is processed. ## Scale your firm. Without adding headcount. You don't install it: it's rolled out with you. A tailored demo with your real cases and, within weeks, Kelp working in your firm. [Tailored demo →](mailto:hola@kelp.work?subject=Demo%20de%20Kelp) Your team Kelp, with your cases 30 min Week 1**Tailored demo** You see it working with your firm's real cases. Email, calendar and CRM connected Templates, style and rates Measurable goals agreed Weeks 2 to 6**Turnkey pilot** Our team rolls it out with yours, with no integration project. Kelp has joined the team After**One more on the team** It stays in your day-to-day work and learns with every project. ## The reasonable questions. The ones partners and directors of firms like yours ask us most. Answered directly. [Talk to us →](mailto:hola@kelp.work?subject=Kelp%20demo) ### How is it different from ChatGPT or a copilot? A copilot like ChatGPT or Microsoft Copilot helps you when you ask it, and only you. Kelp works for the whole firm on a single shared base: it remembers what happens, learns how you decide and carries out work on its own between sessions. It is not a chat you go to: it is a system that operates. [What Kelp is made of](https://kelp.work/en/product). ### Why not have my IT team build it? Because they would start from zero. Kelp comes with 25 years of professional services distilled into it, and adapts to your firm from a base that already works. Your team has better things to do than build and maintain its own AI system. [Who builds it](https://kelp.work/en/about). ### What if it gets something wrong? Who has the final say? You do. Autonomy is set by type of work: from proposing, to co-creating with you, to executing. Every answer can be traced to its source and anything the client sees always goes through your sign-off. And if it doesn't know something, it doesn't make it up: it says so or escalates it to a person. [How far Kelp acts](https://kelp.work/en/security). ### What do I need to change to adopt it? Almost nothing. Kelp is a layer on top of your systems: it replaces none of them, there is no migration and nothing needs to be clean or organised beforehand. You use it from where you already work: a Teams group, a WhatsApp chat, Slack or Google Chat, a call. [What it connects to](https://kelp.work/en/connections). ### Is it secure? Where is my information? Your information is kept isolated: your firm's data never mixes with anyone else's, nor between your own clients. It is processed in the European Union, with permissions by role and by account and full traceability. Certified to ISO 27001, 27701 and 42001 and to the ENS, and compliant with the GDPR and the EU AI Act. [All about security](https://kelp.work/en/security). ### How long until it delivers value? Weeks, not months. The pilot is turnkey: our team sits down with yours, rolls it out on your real cases and leaves it running, with measurable goals agreed before starting. There is no six-month integration project. [How to get started](https://kelp.work/en/pricing). ### How do I pay for it? Like a team member: a fixed monthly fee that comes out of the staff budget, not another per-seat licence. First a tailored pilot with scope and price fixed before starting, then the subscription, with work credits included. [Pricing in detail](https://kelp.work/en/pricing). ### Who is behind Kelp? Kelp Labs, S.L., a Spanish company based in Madrid. The people who build it have spent 25 years selling and delivering projects for leading Spanish and European companies, and Kelp carries that craft: how a project is won, sold, delivered and invoiced. The infrastructure and the data live in the European Union. [About Kelp](https://kelp.work/en/about). ### Does Kelp work in English? Yes. Kelp works in English and Spanish. It is built in Madrid and works with your emails, meetings and documents as they are. ### How much of my team's time does the rollout need? Very little: the Kelp team sets up the pilot on your real cases, turnkey. Your team joins working sessions to teach the firm's judgement, not an integration project. Up and running in weeks. ### Can we leave Kelp without losing our information? Yes: full export of everything that is yours and verifiable deletion at the end. The firm's memory belongs to you, not to Kelp.