# No client goes cold on you again. > Kelp watches the health of each account, the signals from the client's world and the renewal dates. You see churn coming, the renewal arrives prepared and the relationship is looked after in the details. *Source: ยท Kelp Labs, Madrid.* Kelp watches every account, follows up on the one going cold, remembers what the client tells you, prepares the renewal and proposes the expansion. [Tailored demo โ†’](mailto:hola@kelp.work?subject=Kelp%20demo) [See how it works](https://kelp.work/en/account-management#como) ## How does Kelp look after a client account? 01 ### No silence goes unnoticed. Kelp checks every day how each account in your portfolio is doing. None spends weeks in silence without anyone acting. Checks the last contact with each account Spots the account going cold Writes the follow-up and you approve it 02 ### You find out first. Kelp follows what is published about each client and its competitors. You call before the client tells you. Reads the press, appointments and the sector Picks what affects your account Suggests what to do, with the message 03 ### The renewal prepares itself. Kelp tracks the date of every contract and prepares the renewal months ahead. The client receives it before asking. Gathers everything delivered during the year Summarises the results with their figures Writes the renewal proposal 04 ### It remembers what the client tells you. The client mentions a marathon, a promotion or a house move. Kelp remembers for you and the client notices that you care. Notes what comes up in meetings and emails Knows which day to congratulate or ask Leaves the message written, ready to send 05 ### The account grows. Kelp spots what the client needs and does not yet buy from you. It brings you the expansion ready, with its value. Listens to what they ask for in each meeting Matches it with what they ask for by email Writes the expansion proposal 06 ### The account does not live in one person's head. Kelp keeps each whole account in the firm's memory. The client relationship does not depend on a single person. Keeps meetings, emails and decisions Retains it if the account owner leaves Briefs the successor in one afternoon ## Accounts that renew and grow. Kelp does it in your CRM, email, calendar and chat. No change of tools. **No account goes cold** Kelp follows up before weeks of silence go by. **You get there first** You learn what is happening at the client before they tell you. **Renewals without surprises** Every renewal arrives months ahead, with the proposal written. **Handovers do not lose clients** Whoever takes over inherits the whole account and gets up to speed in an afternoon. ## Show us an account that worries you. Demo on a real client, in your sector. [Tailored demo โ†’](mailto:hola@kelp.work?subject=Demo%20de%20Kelp) ## Questions about account management. The ones an account manager asks before handing over their portfolio. [Talk to us โ†’](mailto:hola@kelp.work?subject=Kelp%20demo) ### How does Kelp detect that an account is going cold? By taking the pulse of every account: the last contact, the silences, the unanswered emails and falling activity, with fewer meetings, fewer requests, less use. When the relationship cools, Kelp alerts you and follows up with the message already written. You review it and send it, and the account starts moving again. ### How do you manage an account renewal with AI? Months in advance. Kelp tracks the date of every contract, builds the dossier of what was delivered and its results, and writes the renewal proposal before the client asks. All the year's renewals are in view, so there are no last-minute surprises. ### How does Kelp help grow an account? By spotting what the account is already asking for. Kelp follows the client's signals (what they say in meetings, what is changing in their business) and alerts you when there is a chance to expand: a service that fits, a renewal that can grow. It arrives with the context prepared so that a person can have the conversation. ### How does Kelp find out what is happening in my client's business? It reads the press every day and also follows the client's competitors closely: news, appointments and moves in their sector. Each opportunity or risk reaches you with a concrete proposed move: what to do and with what message. Calling before the client tells you is the detail that impresses. ### Does Kelp remember the client's personal details? Yes, the ones that come up in meetings and emails: a marathon, a house move, a promotion. Kelp records them, follows them and suggests the gesture at the right moment, with the message drafted for you to review. Birthdays, anniversaries and key dates always stay in front of you. ### How many accounts can Kelp follow at once? Every account in the portfolio. The pulse, renewal dates and market signals are watched account by account, with no limit per user or by number of clients. The judgement on which account deserves your time is still yours: Kelp brings you the signal and the context. ### Where does Kelp get the information on each account? From where the work already happens: the meetings, emails, CRM and documents of that account, plus the press and the client's public signals. Everything goes into the account record with its source next to it.